Joanne and Julius
delicious fruit products

Typography | Branding

Lovely, charming, elegant - for my own font ,Vigrid‘ I created a design example, which presents the font at its best and established the brand Joanne and Julius that stands for delicious fruit products. In order to emphasise the characteristics of the font, I chose creme-white and grey shades in combination with beautiful stilllifes from Harriot Grace which support the delicate forms and transitions.

Out of the two capital J´s a signet was created and forms a heart, which shows the emotional expression of the font.